
High-Performance and Customized Solutions
Intersection point of users of laboratory instrumentation, manufacturers and financial institutions
THE ROLE OF VENTURA GLOBAL
Ventura Global the evolution of the business model
STRATEGY
The procurement of laboratory instrumentation is undergoing a transformation in response to the rapid evolution of technology and current economic trends. The traditional Purchase and own until obsolete model is evolving into a flexible alternative Rent and use until next technology renewal cycle to obtain the same result with less capital investment while using state of the art technology. This transformation in the laboratory equipment industry is similar to that which already took place in other industries, e.g., information technology, office equipment, company cars, etc.
